Naming
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Naming services in Russia

How do customers perceive your brand?

“What's in a name? That which we call a rose by any other word would smell as sweet”

The famous words of William Shakespeare, so often prophetic when it comes to the world we live in today, could not have been more wrong if we consider them in terms of commerce and marketing. Famous Russian brands such as Fabergé, Smirnoff and Max Factor (yes really), as well as iconic global brands like McDonald's, Nike and Rolls Royce, would strongly argue that the name, as much as anything, can certainly give brands a sweetness their competitors can but envy.

So what is the relevance of these mega brands to your business?

Firstly, if you are setting up a new business then the name and branding are one of the most critical elements. It is the face of the company, customers will make associations with that name and brands can live or die by them. They could also potentially last a very long time. Decisions regarding your brand name should not be made in haste.

Many important aspects from the marketing perspective are considered when regarding product branding. But the legal ramifications should not be forgotten. Decisions made even at the very start of your business, could have profound (and unintended) effects in the future, especially as the brand becomes more successful. Today, trademark and copyright protection are paramount, especially given that trade often transcends country borders.

Prof-patent can quickly investigate these aspects for you, using preliminary trademark searches. We can assess the trademark ability of the brand before you start trading to ensure that you will have all available legal protection in the Russian Federation.

Never too early to seek IP protection

Whilst you may feel it is not paramount to trademark your brand right now (we can advise you as and when to increase your legal protection), you must at least consider this aspect when creating your brand. We offer full support regarding protection of intellectual property including trademark protection.

Finally, don’t get lost in translation – fast food chain KFC caused serious worry to their Chinese customers when their famous slogan "finger licking good" was translated as "eat your fingers off.”

If you have no idea of how should your trademark/service mark look like - we will help you to name and design it.

Our services:

 
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Certified attorneys
Qualification verified and confirmed by Rospatent attestation. Eurasian and Russian Patent Attorney Certificates
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Not a single
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by the Patent Office for inventions, utility models or industrial designs.
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Legal
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Not only registration, but also legal protection of your legitimate interests by our lawyers.
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The price is 15%
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than usual due to the rapid processing and the number of applications filed, as well as the experience and qualifications of patent attorneys.

Our reviews

Transneft Oil Pipeline Company
We have high internal standards of work and requirements for contractors. We were pleasantly surprised by the quality of work of this organization. They are very scrupulous in their work.
TUTKUKLA
Specialists of "Prof-Patent" helped us to deal firmly with the registration of our trademark. We were satisfied with the cooperation with this company!
ALFARUSELECTROMODEL
A high level of professionalism was demonstrated even at the stage of free verification of our trademark. The experience only got better and better. Everything was done in the shortest possible time.
Фитонцидная вытяжка
We turned to Prof-Patent to register a trademark with Rospatent. The specialists of the company treated our issue very seriously and attentively. We look forward to further fruitful cooperation.
Juviclinic
It was required to register a trademark as soon as possible. We decided to contact Prof-Patent and did not regret it. The work was completed on time and we received our registration certificate. If such services are needed again, we already know who to contact.
ASTIPIEL
Many thanks to the specialists from "Prof-Patent" for their professional attitude to their work. Cooperation with the company was at the highest level. Initially, they consulted on all aspects of the work, and in the process promptly answered all questions. We are glad that we turned here.
НОЦ ВКО "Алмаз-Антей"
We would like to express our gratitude to the specialists from the Prof-Patent company. Our task was completed extremely quickly and professionally. It is rare to find such a level of responsibility and dedication.
KRB
Very serious and responsible approach to business. "Prof-Patent" saved our nerves and time. We are extremely grateful to all employees of the company for their true professionalism. These guys are definitely perfectionists in the best sense of the word!
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